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How to Be a Water Smart Company in 2025 and Beyond

10/17/2025

 
​How to Be a Water-Smart Company

In today's world, responsible resource management isn't just good practice; it's essential for business resilience and reputation. Water, in particular, is a critical resource facing increasing pressures. Companies that embrace water stewardship can unlock significant operational efficiencies, reduce risks, and build stronger relationships with stakeholders. Here's how your company can become water-smart:

1. Understand Your Water Footprint
You can't manage what you don't measure. The first step is to conduct a comprehensive water audit to understand your current water usage across all operations, including your supply chain.
Identify all water sources (municipal, groundwater, surface water).

Quantify water use in all processes (cooling, production, sanitation, landscaping).
Assess water quality entering and leaving your facilities.
Map your water risks, considering local scarcity, regulatory changes, and community needs.

2. Enhance Water Use Efficiency
Once you know where your water is going, focus on reducing consumption through efficiency improvements.
Implement water-saving technologies in machinery and processes.
Optimize cooling systems to minimize water loss.
Repair leaks promptly.
Promote water-wise practices among employees.
Consider xeriscaping for landscaping to reduce irrigation needs.

3. Implement Water Reuse and Recycling
Explore opportunities to treat and reuse water within your operations or for other purposes.
Install greywater systems for non-potable uses like irrigation or toilet flushing.
Treat process water for reuse in cooling towers or cleaning.
Investigate closed-loop systems where feasible.

4. Engage Your Supply Chain
Water challenges often extend beyond your direct operations. Collaborate with suppliers and partners to promote water stewardship throughout your value chain.
Assess the water intensity of key raw materials.
Work with suppliers to implement water-saving measures.
Prioritize suppliers with strong water management practices.

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5. Innovate and Invest in Technology
Stay ahead by exploring new technologies that can improve water management and reduce environmental impact.
Research and adopt advanced water treatment and filtration systems.
Explore smart water metering and monitoring solutions.
Invest in R&D for water-efficient product design or manufacturing processes.

6. Communicate and Collaborate
Transparency and collaboration are key to building trust and driving collective action.
Report on your water performance and targets publicly.
Engage with local communities, NGOs, and government agencies on water issues.
Participate in industry initiatives and partnerships focused on water stewardship. 

The Benefits of Being Water-Smart
Adopting these practices offers substantial rewards:
Cost Savings: Reduced water bills and lower wastewater treatment costs.
Risk Mitigation: Enhanced resilience against water scarcity, droughts, and regulatory changes.
Reputation Enhancement: Improved brand image and stronger stakeholder trust.
Operational Efficiency: Streamlined processes and reduced waste.
Innovation: Driving new technologies and business models.

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Becoming a water-smart company is a journey that requires commitment, innovation, and collaboration. By taking strategic steps to understand, conserve, and manage water, your business can contribute to a more sustainable future while strengthening its own long-term viability.

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